Random Quote

Most fathers don't see the war within the daughter her struggles with conflicting images of the idealized and flawed father her temptation both to retreat to Daddy's lap and protection and to push out of his embrace to that of beau and the world beyond home.

More brands are waking up to their social responsibility and doing good work through cause marketing campaigns. Yet too many still go about it the wrong way. I mean 'wrong' in two senses. Firstly they are marketing ineffectively and secondly as a consequence their positive social impact is not maximized.